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CFO Tips for Communication Success

May 14, 2021 by Nick Magone, CPA, CGMA, CFP®

In Part 1 of our series on the essential qualities of C-suite occupants, we discussed some of the necessary skills by title as well as across-the-board attributes of successful executives. This post dives a little deeper into the importance of communication and collaboration in the C-suite, especially for those new to the CFO role.

Why C-level communication skills are so important
The Wharton School of Business ranks communication and presentation skills close to the top of its list of management skills needed to succeed in the C-suite, second only to leadership.

It may have served you well enough in more junior roles to be adept at talking through a presentation. However, C-level communication skills are more complex and performed at a higher level. You have to be able to understand what’s going on in every department, and how that potentially impacts the organization’s financial, strategic and competitive positions.

In turn, you must be able to communicate departmental concerns clearly and effectively to other members of the C-suite. Your communication skills must be honed to foster understanding and persuasion.

Steps to sharpening your communication skills
Learning how to best communicate at the CFO level doesn’t have to be daunting. These simple action steps will go a long way toward getting you where you need to be:

  • Ask clear-cut, thoughtful questions. When speaking with department or business unit management, learn their concerns, ask for recommendations and understand what shapes the basis of their suggestions.
  • Listen in a way that makes others want to share. Hear what is being said rather than immediately interjecting a response. An effective communicator encourages open dialog.
  • Get to the point. Breaking things down to their simplest terms establishes your knowledge and communicates your message clearly and successfully. Being succinct also best utilizes your time and your managers’ time.
  • Know your audience. How you say something is just as important as what you say. Understanding your audience allows you to set the proper pace and tone.
  • Consider taking a course in neurolinguistic programming, which can help you understand non-verbal cues and emotional states and lead to a deeper perception of others.

The importance of collaboration
A recent Gartner survey concludes that cross-collaboration among C-suite executives is more significant than it’s ever been, and suggests three methods of honing CFO-level collaboration skills:

  • Coordinate your priorities with those of other departments. Doing so can strengthen the impact across the business.
  • Learn about and empathize with other departments’ challenges. By doing so, you’ll have a better understanding of the overall business and be better able to participate in overcoming obstacles.
  • Communicate interdepartmental dependencies to other C-suite executives to help influence outcomes across all departments.

The role of the CFO has broadened in recent years far beyond number crunching, budgeting and compliance. To be successful today requires using your organization’s financial data to inform and influence operational decision-making. Because that’s more strategic rather than numbers based, you can see why strong communication chops are more vital than ever.

Need an objective opinion from our business advisory team? Reach out – we’re here to help.

Editor’s note: Watch for our final post in this series, A Global Mindset Inspires Success in the C-suite.

 

Filed Under: CFO Roundup, Company Culture

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